Rod Wood Discusses Detroit Lions' Growth and Future at NFL Owners Meetings

The conversation touched on various topics, including international market expansion, sponsorship renewals, facility upgrades, and player management strategies.

In a recent discussion at the NFL Owners Meetings, Rod Wood, the President of the Detroit Lions, provided insights into the team's ongoing initiatives and future plans. The conversation touched on various topics, including international market expansion, sponsorship renewals, facility upgrades, and player management strategies.

International Market Expansion

Wood highlighted the Lions' efforts to expand their fan base internationally, particularly in Germany and Brazil. The team's connection to Germany has been strengthened by the popularity of player Amon-Ra St. Brown, who has hosted camps there. The Lions have organized watch parties for fans in Germany, aiming to grow their presence in the region.

While the focus has primarily been on Germany and Canada, Wood mentioned that Brazil is also a potential market due to its large football fan base. The Lions are exploring sponsorship opportunities in Brazil, which could further enhance their global reach.

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